The world as we know it has irrevocably changed after 31st December 2019. The novel coronavirus (also known as COVID-19) quickly spread throughout the world, infecting almost 7.9 million people, and claiming 435000+ lives so far. There is no vaccine yet. There is no definite cure yet. The only way to manage this disease is by prevention through the practice of social distancing. Due to the highly infectious nature of COVID -19, with an R3 to R5 value at several places (the number of infections caused by one person. Anything above R1 is dangerous), the act of staying at a distance from other people is the most effective method of controlling the disease.
But social distancing comes at a price.
When people can’t work together, everything falls apart. Economies have come to a standstill. Companies are shut down. Employees are working from home. Businesses and startups are looking for new ways to survive in this pandemic.
What Does This Mean for People Working in the Creative Industry?
For those working in the creative industry, this time has not been any less challenging. You keep wondering if businesses still want creative, animated videos. Do they still need marketing at all? If these are some of the questions you’ve been pondering over, we’ve got good news.
Animated videos are not going anywhere. In fact, in this pandemic, it’s thriving. It’s one of the most essential forms of communication to spread awareness amongst different age groups and has made it possible even for young kids to understand the seriousness of the virus, without burdening them with gruesome images.
In a post-COVID-19 world, it has become downright crucial for businesses.
Traditionally, live-action shoots involve the use of actors, a location, studio with sets and props, a lot of physical equipment for filming (lights, camera, installations, etc.) and a full-fledged production crew. The bigger the team, the greater the cost. The more elaborate the scene and sets, the higher the budget and the involvement of a larger group of people.
With the COVID-19, it’s now dangerous to pursue live-action projects. Film productions, businesses that were aiming to spend big bucks on live advertising are now turning to various animated video styles to get the job done. Thanks to tremendous advancements in technology, it is now possible to render animated scenes that are indistinguishable from the real thing. Not only that, but they are also immensely cost-effective and timesaving when compared to real-life action shooting.
Coronavirus and filmmaking.
The coronavirus is here to stay. Social distancing is no longer a buzzword but a part of our life. This means film-making has also been greatly affected. Since face masks have become a permanent fixture in our lives, today’s directors have a dilemma in their hands. After all, nobody wants to see two or more actors yammering about with face masks on, far apart from each other. If that wasn’t enough, a production crew and cast could easily endanger each other if they did not observe physical distancing rules during a live-action shoot.
The post Why Animated Video Is The Way To Go In This Pandemic Era appeared first on Young Upstarts.
from Young Upstarts https://ift.tt/2YGIKEm via website design phoenix
No comments:
Post a Comment