Saturday, January 19, 2019

How To Choose A Window Decal For Your Business

When you are choosing a window decal, there are many factors to consider. Some of these include where exactly you want it to go, what kind of look you want it to have, the design, how large you want it to look, and much more. That is why we are here to help you choose your final product. 

Here at our store, we are used to helping businesses choose their window decals. Keep reading to learn more.

Window decals are an excellent part of a marketing and sales strategy for any business. They grab the customer’s attention without having to do anything after putting up the decal. Whether you want to put one up for branding purposes, trying to let a future customer know about a sale you are having, or you want to capture their attention with your name, a window decal is a great idea to add to any business.

Make sure to check with your landlord about creating the design first. Sometimes they can be specific about what they will allow. If they do have a specific rule you know what you need to work around. It’s also important to verify the laws in your state prior to creating one.

There are four different types of window decals that most people choose from. Here they are:

The first type is a standard window decal. This is what you typically will see in windows. This is great for using long-term use. One large negative about them is they are not reusable. Although they can be taken off easily, they cannot be stuck back on in another spot or at another time. They can stay up there multiple years, but once you take them down you will put it in the trash.

The second style is static cling window decals. These are great if you want to catch the attention of people because you have a large promotion or an even going off. For example, if it is a Christmas sale, you may want to choose a static cling window decal. These are best used indoors however try and stick them to the window and not to wood or drywall as they will not stick as well. Make sure to care for them correctly and they could end up being up for a year or two (or just during your sale).

The third style is frosted window decals. These are great in the window months and has a similarity to opaque and clear. They also look like they have been created in the glass which allows the light still to go through them so people can see in the store if you want. These can last up to five years and are better inside than outside.

The fourth and final type of decal is a perforated window decal. This allows you to see right through so you can see what is going on on the other side of the window. These are perfect if you want the decal to go on outside. These can also last up to three years, so they are worth your money.

After understanding more about each type it’s time to find out what would be the best option for your type of business. In order to do this, you should ask yourself a couple questions.

  •         Do I want it to be seen inside or outside?
  •         Am I promoting something specific like an event?
  •         How long do I want it up for?
  •         Do I want people to be able to see through the glass or do I want my privacy?
  •         Do I want it to be able to be reusable?

After answering these questions, you will be able to get a better understanding of what you are looking for and match it up with the various options.

Here are a couple items to keep in mind prior to putting up your new window decal:

  • Make sure the window is spotless before you put up the window decal.
  • Start putting the window decal on in two opposite sides. This will help ensure there are no air bubbles between the decal and it lays smooth and straight.
  • If you can, hand wash the decal prior to laying it. This will help avoid it from peeling early on.
  • Try and have the advertisement temping for future customers. Let them know the sale is only running for a short amount of time and they should act now.
  • When removing the decal make sure you are gentle to peel it. Start at the top and work your way down. Remove any leftovers that stay on the door by putting soap and water and scrubbing. If they still do not come up remove it with a razor blade.

Remember, there are professionals out there that are willing to help you. Our staff all understands that you want the window decal to look the best it possibly can. We want to help you get there. If you contact us we will be sure to listen to your needs and help you match it to the best decal. If you already know what you are looking for and you simply want an additional ear to ensure everything sounds good, we are happy to do that too.

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